From Little Things Big Things Grow

Barry Harley
Festival Director, Tamworth Country Music Festival
For more than 40 years Barry has developed and implemented strategic plans and managed events with marketing groups and publications, and since 2015 with Tamworth Regional Council. Since 1975 Barry has had an integral association with the Tamworth Country Music Festival and was a foundation member of the Country Music Association of Australia in 1990 that influenced positive change within the industry. A deep commitment to the advancing of Tamworth as an all year round country music destination is the cornerstone of his work and he has been instrumental in the delivery of several of Tamworth’s country music attractions.

How small commercial radio station identified a niche in the music market which led to the development of possibly one of the largest and the most unique music festivals in the world.

Key takeaways:
1. From Little Things Big Things Grow
2. Events are key to regional growth
3. It’s not about the music choice, it is about the experience

Event type: Session
Track: Best Practice
When: Tue 2:30pm – 3:30pm