Pitch Perfect

Andrew Cavallaro
Associate Director, Example
Example’s resident travel and major events expert, Andrew is the master of making every moment a success. Boasting an intercontinental background that encompasses robust marketing strategy and integrated brand launches, Andrew has spent the last decade criss-crossing the globe, starting agencies of his own and crafting some of our most memorable tourism campaigns.

There is so much more that goes into pitching a product, service or idea than just preparing a well thought-out proposal. Agency Example takes a strategic and creative approach when it comes to selling. In this session, Andrew will reveal his tips, as well as outline how the agency guides its clients in effectively selling their destination or venue to B2B and B2C audiences.

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Key takeaways:
1. Learn how a successful agency approaches pitching its services and ideas to prospective clients
2. Hear and see case studies of how different destinations and venues effectively sell themselves to target audiences
3. Know how to set yourself up for success

Event type: Session
Track: Sales & Marketing
When: Tue 2:30pm – 3:30pm