Your Biggest Asset is You

Sarah Skeats
Global Partner, The BoB Group
Expert brand strategist Sarah Skeats will present on the ins and outs of turning your profile into an asset. Sarah is a global partner at The BoB Group and has over 20 years’ experience as an expert on brand, specialising in brand strategy, brand communications, employee experience, and business growth. She has worked with companies such as NAB, Telstra, and Microsoft in addition to hundreds of business and business leaders globally, helping them grow and step into their own potential.

We have moved from the era of ‘why’ marketing, to ‘who’ marketing. Learning to brand yourself authentically, both on and offline, is one of the most valuable lessons that will lead you to success. Yet, many of us feel overwhelmed about how to start and know how much of your brand you should share.

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Key takeaways:
1. Discover practical tools to turn your personal brand into an asset.
2. Understand the five steps to owning your personal brand.
3. Activating your personal brand within your business and externally to the market.

Event type: Session
Track: Wellness & Personal Development
When: Mon 2:45pm – 3:30pm